Close-up of tree rings on a wooden log cross-section, showing concentric growth rings and darkened edges.

FUTURE PROOF LONGEVITY

… an impact lab

A SOCIAL INNOVATION SPACE IDEATING FOR THE 88% HEALTHY AND ACTIVE OLDER ADULTS AND THEIR COMMUNITIES.

Child standing near a large, gnarled tree in a forest, surrounded by greenery.

HOW OLD

AM I GOING TO BE

WHEN I’M OLD?

100?

Longevity Mindset adoption cycle graph with segments: Innovators, Early Adopters, Early Majority, Late Majority, and Laggards.

The Longevity Players:

Longevity Think Tanks, Academia, Nonprofits, and Policy Makers working with grassroots and community-based organizations and civil society networks
Longevity Governance - Governments - State and Local
Longevity Workforce - Employers and Employees
Longevity Business, Investment, and Entrepreneurial Opportunities
Longevity Sciences - Geroscience, Biomarkers, Pharma, and Other
Longevity Industries - Anti-Aging Cosmetics, Age-Tech, Wellness, Fitness, and Health Enhancements

“Longevity Preparedness.”

Longevity readiness is not a sprint—it’s a marathon. The future demands intentional preparation, strategic foresight, and innovative solutions to navigate the profound demographic shifts ahead. By 2030, the U.S. will have more people over 65 than under 18, fundamentally reshaping our economy, workforce, and social structures. This shift is not a distant possibility but an imminent reality.

To thrive in this new era, we must develop Longevity Preparedness Tools and Playbooks tailored to the unique needs of communities, empowering leaders and decision-makers with actionable strategies. We need forward-thinking leaders to establish a preparedness protocol—defining key terms, identifying critical actions, and setting measurable outcomes. Through collaboration and consensus-building, we can model future scenarios, test interventions, and create a shared vision of success.

The time to act is now. Are you ready to lead the charge in building a longevity-ready future?

COMMUNITY PLAYBOOKS - incorporating local realities, players, and behaviors to shape the future of longer-living societies.

From Plans to Preparedness.

"Redesigning Society for a Longevity Future … where longer lives mean better lives."

The prospect of organizing and mapping players, partners, solutions, and best practices that foster grassroots and community-based collaborations to develop playbooks and preparedness tools is exciting.

We are missing a “Longevity Consented Agenda” for cross-sector collaborations

“A Void in Leadership.”

Why It Matters

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Why It Matters *

Century Summit V, convened by the Stanford Center on Longevity and the Longevity Project in January 2025, brought together dozens of experts with approximately 2,000 in-person and online audience members to discuss the challenges of ageism in the U.S. and the opportunities of an intergenerational future. It was a crash course in all the different ways we experience and are affected by ageism, from youth onward, with many examples of how people challenge the status quo.

“The challenges are urgent because the U.S. has been described as the most age-segregated society ever, and ageism in the U.S. imposes a considerable burden on individuals and communities alike”.

“Panelists reported that there is no national clearinghouse to drive the issue, no national campaign to heighten people’s awareness, and an insufficient vision of what a less age-segregated society of the future might look like”.

“Create a unified infrastructure. Although there are a multitude of disparate endeavors to change society’s views on aging, participants expressed concern that the various elements aren’t knitted together. To make faster progress, groups will need to come together to find a common cause” 2025 Century Summit V

We are all vested in shaping the policies, systems, and environments that will sustain us in the decades ahead. Yet, many of today’s structures—workplaces, academia, care support, health systems, financial systems, and social participation—are not designed for a world where living to 90 or even 100 will be the norm.